PhotoMedia - For serious creators and users of photography


PhotoMedia Reader Survey

An Appeal to Our Readers:
Please Take This Quick Survey!

PhotoMedia is the only publication of its sort in the entire United States: a regional, mainstream photo industry magazine that is free to its readers. From our inception to the present, we have been committed to distributing PhotoMedia at no charge throughout our distribution network in the western U.S. and Vancouver, B.C. We have chosen instead to allow our photo community’s passions and enthusiasm reward our participating advertisers and sponsors.

PhotoMedia has always been almost entirely supported by its advertisers. They deserve our support, and our magazine’s future depends on it.

Advertisers, now more than ever, need to know that their ad dollars are being spent wisely. So, we are asking for your help to ensure our continued success by taking this survey. It will help us tailor our content to better serve you and provide our advertisers with the feedback they need to encourage their ongoing participation.

Many thanks for your assistance and cooperation.

Sincerely,     
Gary Halpern     
Publisher     

PhotoMedia Reader Survey

1.  I am Male    Female

2.  What state do you reside in?
     Alaska    Arizona    British Columbia    California
     Colorado    Idaho    Montana    Nevada
     Oregon    Utah    Washington    Wyoming
     East Coast    Midwest    South    Other

3.  My age is
     15-20    21-25    26-35    36-45    45-60    60+

4.  My annual income is
     Under $20k    $20-24k    $25-34k    $35-44k
     $45-60k    $61-74k    $75-99k    $100k+

5.  How long have you been reading PhotoMedia?
     First time    1 year    1-2 years
     2-4 years    4-6 years    6+years

6.  How long do you typically retain your copy of PhotoMedia before discarding it?
     Up to 1 week    1 Week to 1 Month    1 Month to 3 Months
     3 Months to 6 Months    More than 6 Months

7.  Do other people read your copy of PhotoMedia?
      
Yes    No

8.  If yes, how many other people?
     1-2    3-5    6+

9.  Of our six-theme over two-year schedule, which coverages do you prefer?
     (6 = most interesting, to 1 = least interesting;
     the same number may be used more than once)
      Nature and Wildlife
      Studio Photography
      Exotic Travel Photography
      Nature and Landscape
      Photojournalism
      People and Places

10. Which of our editorial do you prefer reading?
     (11 = most interesting, to 1 = least interesting;
     the same number may be used more than once)
      Guest View (Opinion)
      Portfolio (One-page photo feature)
      Industry News (What’s happening)
      People in the Industry (Announcements of accomplishments)
      Destinations (Places of photographic interest)
      Photographer Profiles (In-depth photo features)
      Industry Trends features (In-depth photo features)
      Technical Features (Coverage of interesting technology trends)
      On the Market (Product announcements)
      Calendar (Events/exhibits/contests/workshops – where and when)
      Shot in the Back (Last photo in the issue)

            (Please e-mail us separately at editor@photomediagroup.com,
            with suggestions for subjects we’re not covering that you’d like us to include.)

11. Do you read other photo magazines?
     Yes    No

12. If yes, which ones? (check all that apply)
     American Photo    Outdoor Photographer    Photo District News
     Popular Photography    Rangefinder    Shutterbug
     Other(s) (please specify others by name)
     

13. Do you currently earn income from photography?
     Yes    No

14. Which of these categories best describes you? (check all that apply)
     Professional Photographer
     Photo Enthusiast
     Educator
     Photography Student
     Fine Artist
     Commercial Artist / Designer
     Marketing / Public Relations
     Corporate Executive
     Sales Professional
     Real Estate Professional
     Insurance Professional
     Entrepreneur
     Engineer
     Lawyer
     Doctor
     Architect
     Developer
     Builder

15. What is your photographic specialty or preferred interest?
      
(check all that apply)
     Nature Photography
     Travel Photography
     Studio, Catalog or Advertising Photography
     Photojournalism/Documentary Photography
     Portrait Photography
     Wedding Photography
     Sports Photography
     Fashion/Glamour Photography
     Scientific Photography
     Fine Art Photography
     Family Photography

16. Do you intend to, or have you already invested in your
       photographic education (attended photographic seminars,
       photo/travel/workshops, organized classes or in-home study)
       since beginning your pursuits in photography?

     Yes    No

17. If yes, approximately how much have you spent on your
       photographic education (photographic seminars,
       photo/travel/workshops, organized classes or in-home study)
       since beginning your pursuit of photography?

     Under $50    $50-100    $101-300
     $301-600    $601-1,000    $1,001-3,000
     $3,001-6,000    Over $6,000

18. How many cameras do you own?
     None    1    2    3    4+

19. What type of cameras do you own? (check all that apply)
     35mm compact
     35mm rangefinder
     35mm SLR
     APS format
     Medium format
     Large format
     Digital compact
     Digital SLR
     Digital medium or large format
     Other

20. What are your preferred camera and/or lens brands?
       
(check all that apply)

     Film Cameras:
     Calumet
     Canon
     Contax
     Hasselblad
     Horseman
     Kodak
     Konica
     Leica
     Linhof
     Mamiya
     Minolta
     Nikon
     Olympus
     Pentax
     Polaroid
     Quantaray
     Rodenstock
     Rollei
     Samsung
     Schneider
     Sigma
     Sinar
     Tamron
     Tokina
     Toyo
     Yashica
     Other

     Digital Cameras:
     Agfa
     Canon
     Casio
     Epson
     Fuji
     Hasselblad
     Hewlett-Packard (HP)
     Kodak
     Konica
     Leica
     Minolta
     Nikon
     Olympus
     Panasonic
     Pentax
     Polaroid
     Rollei
     Samsung
     Sigma
     Sony
     Other

     Studio Digital Cameras or Backs:
     Better Light
     Imacon
     Leaf
     Kodak
     Megavision
     Phase One
     Sinar
     Other

21. If you own a digital camera, what type of storage device
       do you use?
(check all that apply)

     Compact Flash:
     Lexar Media
     Sandisk
     Delkin Devices
     Other

     Memory Stick:
     Sony
     Sandisk
     Lexar Media
     Other

     Microdrive:
     IBM

     PC Card:
     Lexar Media
     Sandisk
     Delkin Devices
     Other

     Smart Media:
     Lexar Media
     Sandisk
     Delkin Devices
     Other

     Other Storage Device

22. Do you own studio lighting equipment?     Yes     No

23. If yes, what brand? (check all that apply)
     Brandess-Kalt-Aetna
     Calumet
     Comet
     Dyna-lite
     Lowel-Light
     Norman
     Novatron
     Paul C. Buff
     Photogenic
     ProFoto
     Sinar Bron
     Speedotron
     Visatec
     Lumedyne
     Other

24. What color film(s) do you most often use? (check all that apply)
     Agfa   Fuji   Ilford   Kodak   Polaroid   Other

25. What black and white film(s) do you most often use? (check all that apply)
     Agfa   Fuji   Ilford   Kodak   Polaroid   Other

26. Where do you typically buy your photo equipment and consumables? (check all that apply)
     Local retailer   Mail order   Internet

27. Do you do your own photo processing / darkroom / photo manipulation work?
     Yes   No

28. Where do you typically process your pictures? (check all that apply)
     Professional Custom Lab
     One-Hour Lab
     Photo Kiosk
     Online Photo Service
     Other

29. Do you own a computer?   Yes   No

30. If so, what system? (check either or both platforms)   Macintosh   PC

31. Do you use your computer for photo imaging, e-mailing of photos,
       filing of images or photo business management?

     Yes   No

32. Do you have Internet access?   Yes   No

33. If so, which Internet access do you have?
     Modem   DSL   Cable   T-1   Other

34. Do you have your own web site?   Yes   No

35. Do you print images from digital files?   Yes   No

36. If yes, do you: (check either or both)
     Print them yourself    Use commercial services

37. If you print them yourself, what brand of printer do you prefer? (check all that apply)
     Canon
     Epson
     Fuji
     HP
     Kodak
     Olympus
     Sony
     Other

38. What brand film or flatbed scanner do you own?
     Canon
     Fuji
     HP
     Imacon
     Kodak
     Microtek
     Minolta
     Nikon
     Olympus
     Polaroid
     Other

39. Optional (Contact info is for internal use only and will NOT
     be provided to outside interests):
     Name:     
     Address:  
     Phone:     
     E-mail:     
     Are you willing to be contacted by PhotoMedia?   Yes   No

          


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